WordPress has much to offer to clients but sadly many web designers struggle to sell enough websites to build a sustainable business.
In this fast-paced workshop you’ll learn how to make sure your marketing and sales messages really hit the mark.
You’ll learn things like:
- the 3 key things that all marketing messages MUST have (if any of these is missing your results will be poor)
- how to properly turn features into benefits that your prospective clients will want to buy
- a simple marketing copywriting formula that will increase response from your marketing messages
- measuring your marketing efforts to ensure you’re spending time and money in the right areas
- a simple, but highly effective, referral strategy that you can switch on and off like a tap
- 2 simple (but rarely used) ways of overcoming price objections
- How to pitch WordPress as the obvious choice for the client’s website
After this session you should have enough knowledge to put together a solid sales and marketing plan that will enable you to successfully grow your client base and your business.
